Pros:
- Records all of the viewers viewing status
- Easy to use
- Has a reminder if the user forgets to identify themselves
- Holds the viewers age and sex so it gives a accurate reading
Cons:
- May become annoying everytime you have to sign in and identify yourself
- Holds all your personal viewing information so everything you watch is recorded
- The remote that comes along with it may easily get knocked and a button get pushed accidently so it may identify you as someone else and record the following viewing status
- Not all of the data may be correct
Telemarketing:
Pros:
- Easy to answer common questions about viewing
- Can be done at home
- Personal information isn't always needed
Cons:
- May become annoying having to do the survey all the time
- Might not give accurate enough information like age, sex and location
- Information and data given may not always be correct
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